RAJPUT, Ayushi; BANSAL, Disha; BANSAL, Manju. Generative AI as a Catalyst for Business Model Innovation: Opportunities, Challenges, and Strategic Implications. Nimbus: Journal of Academic Research, [S. l.], v. 1, n. 1, p. 1–5, 2026. Disponível em: https://njoar.com/index.php/njoar/article/view/9. Acesso em: 13 oct. 2026.